What Exactly is Internet Marketing?
Uncategorized Tagged advertising, affiliate marketing, Internet marketing, iphone, marketing, mobile marketing, mobile phone, smart phone No Comments »The other day I was talking to someone, and he said to me Internet doesn’t do it for him. The Internet isn’t selling any of his products…
I asked him the following questions:
- Are you targeting the right market?
- What have you got on your website, for example share this, ad this?
- Is it easy for people to subscribe to your RSS?
- Do you promote your website via a blog?
- Do you promote your website via social networking?
His answer to all of the above was: “I am not into that, that is for guys doing Internet marketing!”
Hello! If you are selling anything as a company, whether it be charity or a service, you are selling! Internet marketing should not be confused with Affiliate marketing. If you are still stuck in that mindset, you will not achieve any results from the Internet. The Internet is one of the harshest forms of marketing; you reap exactly what you sow…
Internet marketing is evolving at such high speeds, to the point desktops and laptops will become secondary. In some regions, e.g. North America, Europe and the Far East, there are already 5 billion people with mobile phones. The disadvantage with using the smart phones, iPhones, et cetera, for Internet (which is where more people are signing up for Internet connection today) is that there is only room for one ad. This disadvantage can be turned into an advantage!
If you want to sell your business, services or products via the Internet, it is a new challenge which you are going to have to rise to. Just how well you do will depend on just how well you learn to do it – you can either do it the macho way (“… don’t worry about it, I know what I’m doing”), or you can learn from someone who has been there and done that. The choice is up to you…
Use it, or loose it, why should I care. After all, it is your business … not mine! Read more
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